How we decide 1
Also AvailableProust Was a Neuroscientist

Acclaim for
HOW WE DECIDE

Explaining decision-making on the scale of neurons makes for a challenging task, but Lehrer handles it with confidence and grace. As an introduction to the cognitive struggle between the brain’s "executive" rational centers and its more intuitive regions, "How We Decide" succeeds with great panache.
- New York Times

What Lehrer delivers is a readily engaging, literate and well-researched glimpse into the great mystery of how we make up our minds.
- San Francisco Chronicle

A tour de force of limpid writing, well-marshalled anecdotes and conclusions that overthrow conventional wisdom. This book could change the way you think about thinking.
- The London Observer

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